Campaign Spotlight

Missouri Clean Energy Initiative 

Clean energy represents one of the initiatives that could break through and resonate with voters in a noisy, presidential election environment. This issue's power emanates from the fact that it connects to nearly everything that is important to voters this cycle - independence and freedom; the economy and jobs; security; and a clean environment. In essence, voters see clean energy as the key to a prosperous, free and secure America.

In Missouri, proponents of an initiative to require the state to produce 15 percent of its electricity from clean energy by 2021 have submitted signatures for the November ballot. Public opinion research shows that voters believe this is both achievable and necessary to free America from dependence on foreign oil and reduce global warming.

Moreover, Missouri voters believe their state can prosper by emerging as a renewable energy leader. In fact, research shows this is the one economic issue where voters think about more than their wallets. Rather than noting negative economic ramifications of shifting to renewable energy, these voters mention their belief in technological progress and see clean and renewable energy as "a no-brainer."

To learn more, please vist the Missouri Clean Energy Initiative website.